Privacy Policy
Last updated: 12 February 2025
Overview
Smartphone iD ("we", "us") acts as data controller and is committed to protecting your privacy. This policy explains how we collect, use and share information via our website (www.smartphone-id.com) and our mobile application.
Controller
Smartphone iD
Address: 38 Rue Servan, 75011 Paris, France
Email: dpo@smartphone-id.com
Data we collect
Information you provide
- Identity and contact details (name, email, phone) and ID photos created via the app;
- Postal address for printing/shipping orders;
- Payment data for online transactions;
- Copies of communications with Smartphone iD;
- Information required when reporting a problem to our support.
Information collected automatically
Technical data about the device and browsing (IP, logs, browser, OS, pages viewed, interactions). We use cookies or similar technologies. See our Cookies Policy.
Purposes
- Provide the online ID photo service;
- Process orders and payments;
- Improve the website and the app;
- Respond to contact requests;
- Send newsletters/marketing with your consent;
- Measure performance and audience;
- Meet legal, accounting and tax obligations;
- Improve our AI models.
Facial data
ID photos submitted are used solely to generate compliant images according to official standards and may be processed automatically and manually by our team to ensure validity.
AI improvement
Some photos may be used to develop and train our AI models. Images are pseudonymised and results are anonymous. No profiling or unrelated commercial reuse.
Storage & Security
Images are stored securely in EU‑compliant data centers (Belgium and France). AI training is performed on our own servers in France.
Retention
Images used for AI training are kept up to 5 years unless you request otherwise, then deleted from our systems.
Your rights
Under GDPR you can request access, rectification, erasure, restriction, portability or object to processing. Contact: contact@smartphone-id.com.
Changes
We may update this policy at any time; updates will appear on this page.